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Saban Music Latin (SML) is a global music entertainment company founded in 2019 by Haim Saban, a worldwide pioneer and leader in the entertainment industry and Chairman and CEO of Saban Capital Group. Since its launch, SML has been spearheaded by music veteran Gustavo Lopez who has built a career signing top artists and developing content for global music audiences…

ARTISTA

Artists

Beet acosta

chesca

Heybroders

loyal lobos

yogambii

yubeili

REELS

Releases

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Chispeo – Loyal Lobos

Ven A Mi Casa Esta Navidad – HEYBROTHERS

Tamos claros

TAMOS CLAROS – Demasters, Farina, Rafa Pabón, Nacho

normal yogambii

NORMAL – YoGambii, Xantos

Mas Que Tu Amigo - Hey Brothers

MAS QUE TU AMIGO – HeyBroders

loba vol 1 loyal lobos

LOBA VOL. 1​ – Loyal Lobos

mi regalito eres tu beet acosta

MI REGALITO ERES TU – Beet Acosta

autosabotear loyal lobos

AUTOSABOTEAR – Loyal Lobos

yogambii ready pa morir

READY PA’ MORIR – Yogambii

yubeili millas album

MILLAS (ALBUM) – Yubeili

NEWS

NEWS

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Loyal Lobos Reflects on Her ‘Self-Destructive Tendencies’ on ‘Autosabotear’

Loyal Lobos looks at self-sabotage “from the absurd” in the song’s video, which premieres with Rolling Stone
 
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loyal lobos

Loyal Lobos Is Making Her Own Magic

Lanzamientos de la semana

Lanzamientos de la semana – Loyal Lobos, Rosalía y muchos más

loyal lobos

LOYAL LOBOS IS THIRSTY FOR POISON​

loyal lobos

New Music Friday: Stream Projects from Shabazz Palaces, Wild Nothing, Sofia Kourtesis, and more

loyal lobos

ARTIST SPOTLIGHT: DIVING INTO DESIRE AND CREATIVITY WITH LOYAL LOBOS

loyal lobos

THE ALLURE OF LOYAL LOBOS: A DEEP DIVE INTO ‘LOBA VOL. 1’ AND ITS EMOTIONAL NARRATIVES

Loyal lobos autosabotear

LOYAL LOBOS REFLECTS ON HERSELF ON ‘AUTOSABOTEAR’​

don omar forever king

DON OMAR EN LA POSICIÓN #6 DEL RANKING DE ROLLING STONE

chesca album alter ego

Chesca explora sus dos personalidades en su álbum debut

Don omar latin airplay chart

Don Omar acapara la posición #1 del “Latin Airplay Chart”

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upcoming shows

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Coming soon...

DEMASTERS PRESENTS: “MODO ROMANTICO” FT. ZION&LENNOX AND EDEN MUÑOZ

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: February 2024

I want a chance
BEET ACOSTA: “MI CORA” PARA EL MUNDO

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

 

I want a chance
HEY BRODERS FIRST OFFICIAL MUSIC VIDEO EXCLUSIVE

PROJECT: OFFICIAL PRESENTING AND BRAND/PRODUCT INTEGRATION

BRAND BENEFITS: BE THE FIRST BRAND TO DISCOVER AND PRESENT THE HOTTEST AND PROMISING CUMBIA BOY BAND

ABOUT: Presenting, brand/Product integration in the music video, product shots, social media posts and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

I want a chance
CHESCA BRAND/PRODUCT PLACEMENT INTEGRATION IN MUSIC VIDEO

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

I want a chance
michael

Michael Gabriel Reyes Ocando was born on October 10, 1995, in Caracas and feels like the older brother of his groupmates. From a young age, he felt a deep passion for music. From a very young age, he sang songs in the car with his mother and showed a particular affinity for music. Although initially, music was a hobby, over time, Michael understood its influence and power in people’s lives, which intensified his interest. The musical influence also came from his family, with an uncle who was a singer, which further inspired him. About seven years ago, Michael began taking singing lessons to perfect his vocal skills. Despite opportunities in acting, including a leading role in a successful Venezuelan soap opera called “Para Verte Mejor,” his true passion has always been music. Over the last five years, he released several songs, including two tracks in collaboration with the producer George Noriega, known for his work with Ricky Martin and Shakira.

jota g

Juan Guillermo Domínguez Arismendi (Jota G.) was born on December 20, 2001, in Caracas, Venezuela. His journey in music began at the early age of four when he started playing the guitar, bass, piano, and singing. Currently, he is pursuing a career in audio production. Despite spending his childhood in Los Teques, Miranda state, Venezuela, he identifies more with Valencia, Carabobo, where he lived during his adolescence and where his family currently resides. After living in France for almost two years, where he initially planned to study computer and electronic engineering, Juan Guillermo decided to follow his true passion, music and returned to Venezuela. He has been living in Miami for two months now. Despite a brief detour into computer and electronic engineering in France, music has always been an integral part of his life. Ultimately, he realized that music was his true passion and chose to pursue that path.

IGNACIO

Ignacio Adalberto Mendoza Hernández, known as Happy, was born on July 5, 2004, in Lechería, Venezuela. Music was always present in his family from a young age, but it wasn’t until he was 14 that he considered it his vocation when he discovered his passion. From that moment, Ignacio began playing the guitar and producing his own music, falling in love with the creative process. Despite differences with his parents, who urged him to finish school before fully dedicating himself to music, Ignacio officially embarked on his musical career in 2020 in Venezuela, forming a band and performing in various states of his country. Later, he moved to Miami, where his mother had been living for two years, and received a call from Frank, who showed interest in his career and introduced him to the HeyBroders project. Initially, Ignacio was unsure about joining a group, but after understanding the project’s vision, listening to the music, and meeting the other members, he decided to give it a chance. 

ANTHONY

Gerald Anthony Arauz Tijerino, also known as G Anthony, was born on January 15, 2002, in Managua, Nicaragua. His musical journey began later compared to some of his peers. Initially, he focused on composition and writing, creating poems in school and experimenting with rap with friends and siblings. Over time, his interest in music grew, and he found it a form of expression and peace. Anthony played a crucial role in the inception of the “Hey Broders” project by presenting a song called “Relación” to the producers. From there, the project’s story began to take shape, with the idea of creating a fresh and unique cumbia group in the genre. He arrived in Miami about a year ago, in November, after living in Las Vegas. His move to Miami was driven by the opportunity and potential of the musical project that was taking shape in the city.