Saban Music offers you your Playlist for the weekend!

We know that music always helps us to cope with the stress that comes with the obligations of the week, that’s why we have created a playlist for you with our most popular artists of the moment with a small biography of them so you can get to know them.

1. INÉDITO – Beet Acosta

beet acosta saban music group

In this playlist, Beet Acosta is important to us. He is a Venezuelan artist (specifically, Maracaibo) who currently lives in Orlando. His music has a great Latin influence, in which you can hear instruments such as the Venezuelan Cuatro and even rhythms and melodies that correspond to the reggaeton genre. Beet’s path in the world of music began at a very young age during his childhood in Maracaibo, thanks to the influence of his father.

Since 2018 which launched his solo career, Beet has gained recognition with songs like “Rosas” and “Peshosha”. She is currently signed to Saban Music Latin in 2023. Her latest release, “INÉDITO”, shows her charisma mixing Spanish verses, Venezuelan Cuatro style rhythms and tropical beats. Be sure to give it a listen!

2. Otra noche – CHESCA:

Our second place is Chesca, who was born and raised in Puerto Rico, surrounded by a very music-oriented family. She discovered her passion for music and entertainment when she was very young, inspired by icons such as Janet Jackson, Michael Jackson and Aretha Franklin. By the age of 10, Chesca was preparing herself in different entertainment academies, and when she turned 11, her father made her the lead singer of his cover band “Flashback”, where she had the opportunity to sing in front of audiences of all ages.

Chesca had a boating accident that almost cost her her life, however, she continued to attend rehearsals and concerts during her recovery, including 14 reconstructive surgeries. Despite the odds, she did not give up on her dream.

3. Ramayana – Don Omar (ft. Farruko):

Don omar latin airplay chart

Our third place and one of the most valuable people in this playlist is Don Omar, who is one of the first artists in the reggaeton genre. With more than 25 years of career, his songs have always differed from his peers in the urban genre, as they tend to be socially conscious, profound, and thought-worthy pieces with melodic verses that attempt to convey messages for citizens of Latin America interested in the political situation of their countries.

In 2017, he announced that he would retire after a series of concerts at the José Miguel Agrelot coliseum in Puerto Rico. Instead, he continued his presentations with “Ramayana” ft. Farruko, the song that topped the Latin charts.

4. El Río – Loyal Lobos:

Andrea Silva is a singer and songwriter under the moniker Loyal Lobos, who grew up in the outskirts of the Colombian capital, Bogota. Her experiences as a young adult have helped her create poetic music that alludes to love, sexuality and femininity. Andrea was first introduced to music by her preschool teacher, who made her a soloist in the choir for every school funeral and graduation. She then began attending guitar lessons, and music became her most important ally in processing emotions. He moved to Los Angeles when he turned 18 and there, Loyal Lobos was born.

“El Rio” builds over a sparse, hypnotic beat as a sound of synthesizers and guitars propels him into a soulful pop banger. Singing in Spanish, Loyal Lobos cleanses the pain of loving and losing in love. The song and its video, directed by Elizabeth Miranda, are a manifestation of moving on and growing from heartbreak; a river purifies and brings new beginnings.

5. Traigan alcohol – Yubeili x Nacho:

Yubeili is spearheading the urban music movement in Mexico today, that´s why we must have her in this playlist. His versatility as a writer and vocalist allows him to effortlessly navigate through a wide range of genres. His song “Traigan alcohol” was released on September 8th of this year, in collaboration with Venezuelan singer and Latin GRAMMY award winner, Nacho.

We hope this playlist makes you enjoy, recognize Latin talent and check our blog more often for Saban Music news!

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DEMASTERS PRESENTS: “MODO ROMANTICO” FT. ZION&LENNOX AND EDEN MUÑOZ

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: February 2024

BEET ACOSTA: “MI CORA” PARA EL MUNDO

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

 

HEY BRODERS FIRST OFFICIAL MUSIC VIDEO EXCLUSIVE

PROJECT: OFFICIAL PRESENTING AND BRAND/PRODUCT INTEGRATION

BRAND BENEFITS: BE THE FIRST BRAND TO DISCOVER AND PRESENT THE HOTTEST AND PROMISING CUMBIA BOY BAND

ABOUT: Presenting, brand/Product integration in the music video, product shots, social media posts and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

CHESCA BRAND/PRODUCT PLACEMENT INTEGRATION IN MUSIC VIDEO

PROJECT: VIDEO PRODUCT INTEGRATION

BRAND BENEFITS: EXPOSURE AND BRAND AWARENESS

ABOUT: Brand/Product integration in the music video, behind the scenes, exclusive product shots, and Brand activation during the shooting with exclusive benefits pre-during-post release.

SHOOTING DATE: January 2024

michael

Michael Gabriel Reyes Ocando was born on October 10, 1995, in Caracas and feels like the older brother of his groupmates. From a young age, he felt a deep passion for music. From a very young age, he sang songs in the car with his mother and showed a particular affinity for music. Although initially, music was a hobby, over time, Michael understood its influence and power in people’s lives, which intensified his interest. The musical influence also came from his family, with an uncle who was a singer, which further inspired him. About seven years ago, Michael began taking singing lessons to perfect his vocal skills. Despite opportunities in acting, including a leading role in a successful Venezuelan soap opera called “Para Verte Mejor,” his true passion has always been music. Over the last five years, he released several songs, including two tracks in collaboration with the producer George Noriega, known for his work with Ricky Martin and Shakira.

jota g

Juan Guillermo Domínguez Arismendi (Jota G.) was born on December 20, 2001, in Caracas, Venezuela. His journey in music began at the early age of four when he started playing the guitar, bass, piano, and singing. Currently, he is pursuing a career in audio production. Despite spending his childhood in Los Teques, Miranda state, Venezuela, he identifies more with Valencia, Carabobo, where he lived during his adolescence and where his family currently resides. After living in France for almost two years, where he initially planned to study computer and electronic engineering, Juan Guillermo decided to follow his true passion, music and returned to Venezuela. He has been living in Miami for two months now. Despite a brief detour into computer and electronic engineering in France, music has always been an integral part of his life. Ultimately, he realized that music was his true passion and chose to pursue that path.

IGNACIO

Ignacio Adalberto Mendoza Hernández, known as Happy, was born on July 5, 2004, in Lechería, Venezuela. Music was always present in his family from a young age, but it wasn’t until he was 14 that he considered it his vocation when he discovered his passion. From that moment, Ignacio began playing the guitar and producing his own music, falling in love with the creative process. Despite differences with his parents, who urged him to finish school before fully dedicating himself to music, Ignacio officially embarked on his musical career in 2020 in Venezuela, forming a band and performing in various states of his country. Later, he moved to Miami, where his mother had been living for two years, and received a call from Frank, who showed interest in his career and introduced him to the HeyBroders project. Initially, Ignacio was unsure about joining a group, but after understanding the project’s vision, listening to the music, and meeting the other members, he decided to give it a chance. 

ANTHONY

Gerald Anthony Arauz Tijerino, also known as G Anthony, was born on January 15, 2002, in Managua, Nicaragua. His musical journey began later compared to some of his peers. Initially, he focused on composition and writing, creating poems in school and experimenting with rap with friends and siblings. Over time, his interest in music grew, and he found it a form of expression and peace. Anthony played a crucial role in the inception of the “Hey Broders” project by presenting a song called “Relación” to the producers. From there, the project’s story began to take shape, with the idea of creating a fresh and unique cumbia group in the genre. He arrived in Miami about a year ago, in November, after living in Las Vegas. His move to Miami was driven by the opportunity and potential of the musical project that was taking shape in the city.